7.2 Company Overview

MUYALTA is a project developed by Mystard SA de CV, a legally registered Mexican company founded in 2020 and based in Playa del Carmen, Quintana Roo.

Mystard’s mission is to create secure, modern, eco-conscious real estate that offers both lifestyle and financial returns to its stakeholders — with transparency and execution at the core.


  • Company Name: Mystard S.A. de C.V.

  • RFC: MYS200610FD1

  • Incorporation Date: June 10, 2020

  • Legal Representative: Alain Bessette

  • Tax Regime: Régimen General de Ley Personas Morales

  • Location: Playa del Carmen, Quintana Roo, Mexico

  • Active Licenses:

    • Federal Mortgage Broker License

    • Construction License (Solidaridad Municipality)


🧑‍💼 Leadership Team

Alain Bessette – President

  • 15+ years experience in accounting, real estate, and financing

  • First Canadian to receive both a construction license and a mortgage broker license in Solidaridad

  • Founder of Mystard SA de CV, Prisma 67 Mortgage Brokerage, and Next Fit LLC (U.S. real estate investment group)

  • Fluent in English, French, Spanish, and deeply embedded in both Canadian and Mexican business ecosystems

Mathieu Villeneuve – VP - Operations

  • Co-founder of multiple Canadian and U.S. real estate ventures

  • Oversees budget validation, investor onboarding, and partnership compliance

  • Specialist in long-term income modeling and construction finance logic


🧩 Connected Projects

Mystard SA de CV is the holding company and primary operating vehicle for:

  • MUYALTA – Real estate brand of eco-luxury buildings

  • Prisma 67 SA de CV – Federal Mortgage brokerage firm

  • Mystrella Inc. – Tech development and CRM automation (Canada/Mexico)

  • Next Fit LLC – Section 8 and affordable housing development in the U.S.

This diversified foundation ensures long-term sustainability, brand growth, and cross-border financial intelligence.


🔍 Why Mystard?

  • 🛠️ Real licenses, real land, real execution

  • 💼 Legal structure designed for foreign investors

  • 🤝 Track record of transparency and compliance

  • 📈 Long-term partners in construction, financing, and property management


Mystard is not a speculative startup. It’s a fully structured and tax-compliant real estate company built to execute — and MUYALTA is its flagship.

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